Texas and Kansas Surge in U.S. Tourism Amid Amusement Park Boom
As the travel landscape shifts dramatically, Texas and Kansas are emerging as unexpected leaders in American tourism, surpassing traditional hotspots like California and Florida. A wave of innovative amusement parks designed for families is attracting millions of visitors from Canada, Mexico, and around the U.S.
In Texas, the highly anticipated Universal Kids Resort set to open in 2026 in Frisco, will be the first U.S. theme park specifically for young children. Featuring themed lands from popular franchises like Shrek and Jurassic World, it aims to create multi-day family experiences.
Kansas is breaking into the scene with the upcoming Mattel Adventure Park in Bonner Springs. Envisioned as a colorful homage to beloved toys, this park includes everything from roller coasters to laser tag, appealing to both children and nostalgic adults.
These parks are positioned strategically, offering affordable travel options and less crowded environments compared to traditional tourist locations. As families increasingly seek new, interactive experiences, these Midwestern states are capitalizing on their geographic advantages.
With additional attractions like the American Heartland Theme Park in Oklahoma and an upcoming Minecraft attraction, the U.S. is on the brink of a monumental family tourism revival in 2026. As travelers prepare for a year of immersive adventures, Texas and Kansas are redefining where family vacations can thrive, signaling a profound change for American tourism.
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