Hyundai Mobis, a global automotive parts and components supplier, recently held its annual Mobis Mobility Day in Detroit, aiming to forge partnerships with North American startups in the mobility technology sector. The event showcased the company’s business vision and investment status, with a focus on Detroit as a rising hub for mobility startups, particularly in AI and software development.
With a growing number of global orders from North American customers, Hyundai Mobis emphasized the importance of securing innovative technologies through strategic investments. The event featured presentations from local startups and discussions on mobility trends, highlighting advancements in robotics and cleantech. The company also showcased its latest innovations in software-defined vehicles, electrification, and automotive electronics.
Mitchell Yun, investment manager of Mobis Ventures Silicon Valley, underscored the need to discover and support global startups that can drive the paradigm shift in mobility. Hyundai Mobis has invested over 200 billion won ($140 million) in startups since the launch of Mobis Ventures Silicon Valley in 2018. The company recently made a $15 million investment in U.S. semiconductor company Elevation Microsystems and is collaborating on cutting-edge technologies like augmented reality-based head-up displays and lidar for autonomous driving.
Hyundai Mobis is committed to staying at the forefront of future mobility by fostering alliances with startups and investing in core technology fields. With a focus on innovation and collaboration, the company is poised to lead the way in shaping the future of the automotive industry.
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