Major League Baseball’s free agent market may be heating up, but Juan Soto has already made a big decision regarding his off-field partnerships. The superstar outfielder has teamed up with energy drink brand CELSIUS, becoming a key brand ambassador in a move that will inspire fans to live an active and fit lifestyle while pursuing their passions with energy and dedication.
In a statement released on Tuesday, Soto expressed his excitement about the collaboration, highlighting the brand’s premium product and its support of his personal performance and wellness. He looks forward to sharing his journey with fans and showing them how CELSIUS can help them achieve their goals.
The partnership with Soto, who is currently one of the most talked-about names in baseball, will create opportunities for him to engage with fans and build a sense of community while connecting deeply with consumers. Kyle Watson, CMO of CELSIUS, praised Soto’s dedication and passion, stating that he embodies the brand’s spirit and lifestyle.
This collaboration will not only further solidify Soto’s presence in the sports and fitness industries but will also introduce new generations of baseball fans to the CELSIUS brand. Fans can expect to see Soto incorporating CELSIUS drinks into his training and daily routine as he continues to strive for peak performance both on and off the field.
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