The Harris campaign is making a concerted effort to win over Republican voters in key swing states for the 2024 election, but it is facing some challenges. The campaign is utilizing state political directors to lead outreach efforts to Republicans, but they are struggling to get certain state leadership teams on board. Some Republicans are hesitant to support Harris due to her past policy positions, but the campaign is working to reassure them by highlighting her shifting stances.
To appeal to GOP voters, the campaign has created state advisory committees and launched a digital campaign featuring Republican supporters making their case online. The campaign has also enlisted the help of Republican surrogates, including high-profile individuals like former Gov. Bill Weld and former Rep. Denver Riggleman. The campaign is also seeking endorsements from influential Republicans such as former Rep. Liz Cheney and former Sen. Jeff Flake.
Despite criticism from former President Donald Trump, the person familiar with the Harris campaign’s GOP outreach is confident in their efforts to defeat him with Harris as the best way to restore a healthy Republican Party. The endorsements from prominent Republicans and the focus on courting Republican voters signal a strategic shift in the Harris campaign’s approach to winning over GOP support in the upcoming election.
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